I was somewhere in a Hong Kong (MTR) subway station waiting for my friends to arrive. I was thirsty and it was sensible to get a bottle of water when the restaurant we were about to head to might not accommodate. The convenient store nearby at the station was selling HKD $8 per bottle for the 250ml distilled water that’s made locally. I’d normally get it when I travel and work. But this time around at possible one of the poorest districts, I thought this was totally wrong to make that $8 purchase.
I went up to the ground and tried to look for a place that sells in a more reasonable price. I was unable to find a shop that sells refreshments in a block distance other than another convenient store that sells at the same price.
This got me thinking how much we got sold to believe the prices are optimal for consumers. It was absurd and I wanted to use it as an experiment to see what I could find in this district. After meeting up with my friends, we headed to the restaurant and on our way there’s a non-franchise convenient store/pharmacy. They had the 750ml bottle from the same brand earlier. It only costed $3.
This tied to some of my recent observations. You could be an idiot the first time and second time if you can’t find the alternative yet. But if you settle for the third time and on, then this is just a wrong cycle for a business that do not deserve. You may argue for a person’s acceptance level. That rule does not change however. I’m only worry that the majority of people settle below the acceptance level, because they all think everything’s fine this way. The acceptance level keeps pushing lower and lower until nobody knows where the initial level was.